My main responsibility at ABC Skin was to develop marketing concepts and strategies for social media. I was also responsible for creating content and​​​​​​​

ads for Instagram and TikTok as well as the company website. Lastly I handled all print production and was involved in the product development. After my

entry into the ABC Skin team, Instagram following increased by 215% (2000 to 6300 at the time of writing) and sales (social media conversion rates) doubled.